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Why Facebook wants to share video-related ad revenue

Facebook will begin sharing advertising revenue with companies that post videos on its social network, a step toward luring more premium content away from sites like Google's YouTube. Bloomberg's Lucas Shaw reports on "Trending Business."

http://www.11alive.com/video/4333557651001/1/Why-Facebook-wants-to-share-video-related-ad-revenue http://videos.usatoday.net/Brightcove2/29906170001/2015/07/29906170001_4333467408001_thumb-ikELmv7kvJo0.jpg?pubId=29906170001 Why Facebook wants to share video-related ad revenue Facebook will begin sharing advertising revenue with companies that post videos on its social network, a step toward luring more premium content away from sites like Google's YouTube. Bloomberg's Lucas Shaw reports on "Trending Business." Bloomberg 01:57

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