6 Ga. companies among world's top 500 brands

6:58 AM, Feb 25, 2014   |    comments
Bottle tops of Coca-Cola 8 oz. bottles are shown in Doral, Fla. (Photo: Wilfredo Lee, AP)
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ATLANTA -- Six Georgia companies made Brand Finance's annual directory of the world's 500 most valuable brands.

The Coca-Cola Co. moved down three spots to No. 12 on the list with a brand value of $33.7 billion.

The Home Depot Inc. dropped seven places to No. 25 with a value of $24.3 billion.

United Parcel Service Inc. moved up one spot to No. 48. It is valued at $19.4 billion and is the only package delivery, freight and logistics services provider to make the top 50.

Delta Air Lines Inc. landed at No. 286, up a whopping 83 places. Its brand value is $4.7 billion.

Southern Co. generated a ranking of 341 with a brand value of $4.1 billion. It is down 21 spots from last year.

Aflac Inc. is ranked No. 486, down 15 spots. It boasts a brand value of $3.1 billion.

London-based Brand Finance started ranking global brands in 2007.

* Delta reports record profit in 2013
* Brenda's Last Word on Coke ad sparks nationwide debate
* Home Depot to hire 80,000 seasonal workers

(Atlanta Business Chronicle)

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