Walmart to match best Black Friday deals in-store and online

7:35 PM, Nov 22, 2013   |    comments
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ATLANTA -- If you thought retailers were crazy to open on Thanksgiving, things just got a little juicer -- but better -- for consumers.

Walmart has decided to give customers matchups on Black Friday deals, starting now!

At 8 a.m. on Friday, Nov. 22, Walmart will kick off a pre-Black Friday savings event in stores and online, lowering the prices on popular toys and electronics, to match select Black Friday offers from Target, Toys R' Us and Best Buy one week early.

The retailer also extends its Christmas Ad Match* to Walmart.com customers. Customers who purchase an item on Walmart.com, and find a lower price in a local brick and mortar competitor, can email christmasadmatch@walmart.com and receive the difference on a gift card. The same policy is in place for customers at Walmart stores for items purchased Nov. 1 through Dec. 24, excluding Thanksgiving Day and Black Friday.

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